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It’s difficult to say whether our wine speaks more German or Italian, or whether it’s creative and passionate rather than rational and well ordered, but it certainly unites our different temperaments.

Our roots

The genesis of Hilberg Pasquero dates back to the encounter between Annette (Hilberg) and Michele (Pasquero) in the early 1980s in Italy. Their meeting united their stories—Annette, a spirited German nurse driven by creativity, and Michele, a product of Roero’s countryside.

Their shared interest in the burgeoning ecological movement and nascent organic agriculture laid the foundation for their harmonious union. Annette relocated from Germany to the Piedmont countryside, finding a sense of belonging.

Together, they immersed themselves in rural traditions, interpreting nature’s signs by observing field wrinkles and sowing cycles in tune with lunar phases.

NOW – 2020

Recent sprouts

Hilberg Pasquero’s sons, educated at prestigious institutions abroad, brought diverse expertise back to the family farm, integrating scientific knowledge into practical applications.


Beyond Biodiversity
Implementing concrete measures against global warming, establishing green corridors to enhance biodiversity, and expanding the owned forest surface to 50% of the total area. Engagement in awareness campaigns and collaborations with students to promote bioergodynamic approaches.

New Materials
Introducing Ceramics, Concrete, and other materials for the maturation process of Hilberg Fine wines. Structural changes were made to store water efficiently and utilize renewable energy sources.

Massal Selection & new clones
Launching ‘Atem’: Cultivated from a Hybrid clone under Turin University’s supervision, this wine places the dimension of Time at the core of its creation.

2020 – 1982

The Journey

Michele shared a common goal and guiding principle: harmony and equilibrium between humanity and nature – ‘ERGON.’

In 2008, Hilberg was among the founding members and promoters of the FIVI meetings in Montpellier, advocating for quality and healthy work practices.

The Bioergodynamic approach was registered in 2006, going beyond natural ‘ERGON,’ placing human effort and science at the heart of intelligent agriculture.

Quality focus
In 1996, initial experiments with barriques and innovative agronomic techniques led to the winery’s first international recognition among Italy’s finest wines… marking the birth of a cellar.”

1980 – 1896

Deep Roots

Roero’s agriculture, spanning fruits, vegetables, livestock, and wine, centered around a historical farm where family members, despite modest means, sustained themselves through self-sufficiency and selling produce.


Hydroponic & Organic

The farming reality, deeply rooted in tradition, intersected with scientific innovations and university studies. It involved pioneering experiments with hydroponic agriculture, employing family bees for pollination (instead of hormones), and embracing natural and organic farming as a conscious choice.

Pasquero / Tarabra
In Italy: Pinin, the great-grandfather, a man of self-education, spent Sundays engrossed in newspapers. A respected and cultivated figure in the village, he possessed curiosity and a listening ear.

Hilberg / Messenzehl
In Germany: The Hilberg family hailed from the Balkans, while the Messenzehl branch had roots in Germany. Wolfgang, the grandfather, was a scientist and former rector of an engineering school in Darmstadt. Notably, he was the inventor of FunkUhr.